Yan Mellata is the founder and CEO of NextPhone, the AI receptionist that answers the phone for service businesses — law firms, CPAs, real estate, and home services. NextPhone greets callers, handles intake, answers questions, books appointments, and transfers to the right person, 24/7. It has handled over 1 million calls.
Before NextPhone, Yan founded Kosy, a voice platform for remote teams launched when COVID hit — tens of millions of meeting hours logged by teams across 150 countries — acquired in 2023. He started his career at BCG.
He writes about phone operations for service businesses: client intake, missed calls, appointment booking, and what actually happens when AI answers the phone.
Articles by Yan296 published
Getting Started
Answering Service Reliability: What Actually Fails, What Failover Means, and How to Evaluate It
Getting Started
Google Local Services Ads: The Complete 2026 Guide (Cost, Setup & the Missed-Call Trap)
Industries
Angi Leads for Contractors: How the Shared-Lead Model Works and How to Make It Pay
Industries
Avvo for Lawyers: How the Rating Works and Whether a Paid Profile Is Worth It
Cost & ROI
Yelp Advertising for Contractors: Honest Costs, When It Works, and the Answer-Rate Lever
Industries
Call Tracking for Law Firms: Know Which Channel Signs Cases
Pricing & ROI
CallRail Pricing (2026): What It Really Costs, and the Alternative That Answers
Integrations
Google Ads Call Tracking: The Simple Setup That Skips DNI
Integrations
Google LSA Call Tracking: How to Track and Answer Every Lead
Integrations
HubSpot and GoHighLevel Call Tracking: Attribution That Lands in Your CRM (2026)
Comparisons
CallRail Alternative 2026: 6 Tools That Answer Calls, Not Just Track Them
Industries